A Brite Lounge whitening session sells for $200 to $250. That is our price, in Markham as anywhere in Canada.
The sum, in three lines.
One client uses one Advanced Kit. The kit is $37.45.
At $200 a session, that hour leaves you $162.55.
The light is $1,999.00. $1,999 divided by $162.55 is thirteen clients.
Thirteen. Not counting tax or freight, and not counting the foam and the pen you sell on the way out. The light has a lifetime warranty, so there is never a second one to buy.
104 sessions. One on a Saturday morning and one on a slow Tuesday.
208 sessions. Less than one a day on the days you are already open.
260 sessions. One hour of a chair you already pay rent on.
$200 a session less the $37.45 kit is $162.55. Multiply by the sessions. Tax, freight and the light are not in these figures, and the light is paid off inside the first thirteen clients.
She buys the After Care Foam for $16.05 and sells it for $30. The After Care Pen costs $18.20 and sells for $35. Hand her both at the till and that is another $30.75 from the same hour, and she comes back sooner because the result lasts.
York Region Public Health lists 627 personal service settings in Markham, out of 2,151 across the region.
267 offer facials. 174 offer manicures, 155 offer pedicures, and 172 offer waxing, sugaring or threading. 459 do some kind of skin, nail, lash, brow, wax, makeup or laser work, and 201 do hair or barbering.
York Region sorts every room into 21 service types. Teeth whitening is not one of them, and not one of the 2,151 rooms lists it.
A room that already does facials has the chair, the light, the clean setup and the client who books ahead. Markham has 267 of them.
Statistics Canada counts 371 personal care businesses with staff in the City of Markham. 260 of them have one to four people and 76 have five to nine.
By size, the City of Markham breaks down like this: 260 rooms with one to four people, 76 with five to nine, 21 with ten to nineteen, and 14 with twenty or more. In Markham, 70% of them are four people or fewer. Across every trade, the City of Markham has 16,411 businesses with staff, so about one in 44 is a hair, nail, skin or barber business.
Whitening is one more hour on the same chair, and nobody in York Region is offering it yet.
York Region, YorkSafe inspections ยท Statistics Canada, Canadian Business Counts, table 33-10-1176-01, June 2026
Brite Lite 6200, $1,999.00. 36 W blue LED, lifetime warranty, two certification seats in the box.
Advanced Kit, $37.45 a client. Three fifteen minute rounds, six to sixteen shades in one visit.
Express Kit, $29.95 a client. Thirty minutes, bite down, done.
After Care Foam $16.05 and After Care Pen $18.20, for the till.
It ships from Kelowna, from us, on your account.
Laura’s laser studio went quiet every summer, until she added whitening and summer became whitening season.
“It’s honestly one of my favourite services to provide. It’s instant results, and all my clients are always so happy. Partnering with you opened up a door so I could expand, and I am just very grateful.”
Before
After
Before
After
Real clients, one session each, photographed as they happened. Six to sixteen shades is the range the Advanced Kit is rated for.
The whole Advanced treatment, start to finish. No sound needed, every step is captioned on screen.
Twelve lessons, online, free to read before you spend a dollar. Then twenty written questions, answered in your own words and marked by a person. Pass mark 85%. Unlimited free attempts. The certificate never expires and a lost one is reissued free.
$299 for the exam and the certificate, the same anywhere in Canada. Two seats come free with every Brite Lite 6200. Already own a system? New staff are trained free.
“Thank you for the quick response. I appreciate you taking care of this and arranging to send the replacement via overnight shipping.”
“I appreciate your transparency and looking into it.”
Read the course tonight for nothing. Or open your account here: your name, your business, your phone, your email and a password you pick. It opens as you finish typing and your prices are there.
Read the course, free Open your accountYork Region Public Health lists 627 personal service settings in Markham on YorkSafe, read 30 September 2026.
No. None of the 21 service types York Region Public Health uses is teeth whitening, and no Markham setting lists it, read 30 September 2026.
267 of the 627 Markham personal service settings on YorkSafe offer facials, and 174 offer manicures, read 30 September 2026.
201 of the 627 Markham personal service settings on YorkSafe offer hair styling or barbering, read 30 September 2026.
172 of the 627 Markham personal service settings on YorkSafe offer waxing, sugaring or threading, and 155 offer pedicures, read 30 September 2026.
York Region Public Health lists 2,151 personal service settings across the region, 627 of them in Markham, read 30 September 2026.
York Region Public Health inspects personal service settings in Markham and publishes them on YorkSafe.
Small. 260 of the 371 personal care businesses with staff in the City of Markham have four people or fewer. Only 14 have twenty or more. Statistics Canada, June 2026.